I’m a strategic and hands-on creative leader with over a decade of experience guiding design, marketing, and production work across agencies, consultancies, and in-house teams. My background spans graphic design, creative direction, and operational leadership, allowing me to balance strong creative execution with scalable systems that support real business goals.

Most recently, I’ve led multidisciplinary teams across digital, content, SEO, and design—building workflows, managing timelines, and aligning resources to meet both client expectations and team capacity. I’m experienced in developing processes, onboarding team members, and partnering closely with account and marketing leadership to deliver work that is efficient, on-brand, and results-driven.

I believe great creative starts with research and strategy, but lasting success comes from trust, communication, and follow-through. I place a strong emphasis on client relationships, collaboration, and accountability, while maintaining a hands-on approach to execution when needed. I’m also comfortable integrating new tools and technologies—including AI-driven workflows—to improve efficiency and elevate creative output without losing the human element behind the work.

qualifications:

• 10+ years of agency experience across art direction, creative leadership, and project management roles

• Strong background in concept development and creative execution through final production

• Proven ability to build and maintain productive, long-term client relationships

• Experience leading brand development and multi-phase campaign strategy across print and digital channels

• Skilled in developing creative briefs, scopes of work, and production timelines

• Collaborative facilitator of cross-functional brainstorming and creative alignment sessions

• Strong operational awareness, including time tracking, resource planning, and profitability management

• Detail-oriented approach to creative, production, and quality control

• Hands-on supervision of agency photoshoots, press checks, and production vendors

• Confident presenter with experience leading client campaign reviews and presentations

• Deep understanding of color theory, offset lithography, and modern digital printing processes

• Strong copy editing, proofreading, and copywriting capabilities across multiple industries

• Effective communicator of client objectives and creative direction to internal teams

• Experienced in vendor and contractor negotiation

• Proven ability to manage multiple client accounts simultaneously without compromising quality